1_The road to Valldaura. The students believe a simple way, ecological and social for making the journey between Barcelona city and hilly Valldaura.

2_To design a simple, austere and contemporary graphic symbol. “Ecologica Valldaura” have been selected as a name.

3_To design a simple web page. The graphic symbol would be used as main design in the web page proposal.

4_ To advertise this new service in two initial points close to Barcelona and Cerdanyola del Vallés cities.

_ To design a teaching workshop. It would be taught at the youth centers of Barcelona city and Cerdanyola del Vallès city.

5_Driver and co-driver could select their future shared journey using the web page http://www.ecologicavalldaura.com.

6_Driver would receive social points as food and culture tickets. Its should collect a significant discounts.

7_ Incentive/Stimulus: To realize many shared travels means to obtain more tickets.

8_Co-Driver would receive social points as food and culture tickets. Its should collect a significant discounts.

9_Chat, social, ecological and shared trip. A different way to travel between short distances.

10_ Shared trip is a way to travel between non communicayed areas.

11_This system could be applied to other tricky areas and tricky citizens.

12_It could become in a profitable as fashionable social trend.

References:

http://www.mitfahrgelegenheit.de. To realize shared trip inside and outside of Deutschland country.

http://www.carrot.mx/site. To rent social cars by hours and days are being used in Mexico D.F. city.

http://mexico.itdp.org. Now what is needed is that people understand the value of the use, car´service,

not so much the product. Xavier Treviño, specialist in transport and urban planning.